Katalog und Ordner 2012 Atelier Binder
2012 / Deutschland
Studio Norbert Heyl enables its clients through comprehensive communication concepts in the context of branding, design and brand strategic decisions to show ecological competence.
In this context a five-step information campaign was launched with the aim to win new customers for the idea of green communication.
1. Postcard "Save Us"
2. Postcard "Go Green your marketing campaign just go belly-up"
3. Targeted Contact Call
4. Twelve-page information brochure "Design a Greener World." At the same reference to our carbon neutral hosted web page for detailed information on sustainability.
5. Renewed call and e-mail newsletter
To minimize transportation costs and paper consumption, we only approached companies that were selected in advance using a well-researched data base. All media are made of 100% recycled (post-consumer), FSC-certified paper, bleached without chlorine and printed carbon neutral by a FSC-certified printing house in our neighborhood. Climate neutral shipping by GoGreen service / German mail.
Venice: Rooms With a View